On May 21, 2024, on the first anniversary of the establishment of the HE Science Foundation, the "Art and Science in Harmony" Creative Design Competition was held jointly with Zcool. The competition aimed to inject new artistic vitality into the development of science and explore more possibilities for the combination of art and science.

Highlights of the competition:

1.Two competition categories, jointly creating the HE Science Foundation's visual assets and leveraging new artistic forces. Focusing on the Zcool platform, the competition used the founding purpose and theme of the HE Science Foundation as the creative background, and through the dual competition categories of "Logo & Slogan Design" and "Medal Design," jointly created the foundation's visual assets, interpreted the foundation's core, and created the foundation's foundation color. The high-quality and diverse entries included not only flat designs but also three-dimensional presentations, allowing the public to feel the designers' thoughts on design trends and foresee more possibilities for the HE Science Foundation's "Logo & Medal Design."

2.Renowned industry experts as judges, adhering to authoritative, professional, and fair principles to evaluate excellent works. The competition invited Liu Pingyun, Vice Dean of the Visual Arts College of Guangzhou Academy of Fine Arts and the chief designer of Bingdun, and Yuan Zeming, founder of THEGUY design brand, and creator of the famous IP MR.DAVYUAN, director of licensed merchandise design for the London Olympics, and designer of the Royal Gifts for the British royal family. These two well-known creative design industry experts, together with the brand judges and Zcool judges, dug out high-quality original works from a professional perspective, strengthened the authority and influence of brand design competitions and co-creation activities, and laid the foundation for the quality of the HE Science Foundation's visual assets.

3.Mobilizing the Zcool designer community's interactive atmosphere to make "good works" visible. After many excellent works were online, Zcool used a variety of competition operation actions to mobilize the active and active community atmosphere, encourage the multi-field creative design community to comment and interact based on works, pay attention to the competition, and understand the competition background, thus paying attention to the HE Science Foundation.

4.Linking multiple channels for dissemination, enriching the forms of competition dissemination, and maximizing the effect of competition dissemination. The competition relied on the Zcool platform resources and linked creative design public account resources, creative KOL private domain channels, brand self-media channel resources, etc., to assist in competition dissemination, enhance the HE Science Foundation Creative Design Competition's dissemination volume, expand the competition's reach, and achieve the effect of breaking through the circle of HE Science Foundation dissemination.

The Zcool × HE Science Foundation Creative Design Competition lasted nearly 40 days and attracted 982 creators to participate, collecting 1,365 high-quality works. The competition truly embodied the slogan "Art and Science in Harmony," injected new artistic vitality into the development of science, and explored more possibilities for the combination of art and science. The competition was highly topical and participatory in Zcool's creative competition activities, with a total exposure of over 100 million on the platform!

Through this cooperation, Zcool used its platform resource advantages to empower the HE Science Foundation with artistic value, highlighting the HE Science Foundation's sense of responsibility and warmth, and promoting the progress and breakthroughs of China's scientific development with care. In the future, the HE Science Foundation will continue to inject innovative vitality into scientific development, light a beacon, support the training of young scientists, support international scientific research exchanges, and continue to work hard to meet the challenges of human future development, making science the "greatest increment" of high-quality development!